1968 Lincoln Continental Mark III

The late 60s and early 70s were a sort of golden age for enormous cars, both in size and in power, and the 1968 Lincoln Continental Mark III fits right in. Its gigantically long hood is designed to evoke earlier Continental models, specifically the 1956 Mark II, but while it certainly had the shape, the effect was not the same. The Mark III was meant to be a ‘personal luxury’ vehicle; it was comfortable, that’s for sure, but on a stylistic level, it was completely off the mark. The fake, neo-classic front grille, to name one is ridiculous and superfluous, while the retractable headlights  and spare wheel hump at the back are … well, gimmicks.

1968 Lincoln Continental Mark III
1968 Lincoln Continental Mark III

Thankfully, this land-yacht didn’t come under-powered, and that’s an understatement. It was equipped with a powerful, 360 horsepower 7.5-liter engine that was enough to push it to a top speed of 123 miles per hour, and to reach 60 mph in a mere 9 seconds, an impressive figure for such a bloated vehicle.

Later models were even better equipped, although the horsepower figures started dropping after 1971 because of emissions control. The fact that it was a little bit tacky didn’t seem to bother anyone except car critics; over 30,000 1968 Lincoln Continental Mark III were sold, in the first year of production! Don’t mind me, though. I’d be happy to drive one!

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